
Transmedia isn’t just a new buzzword that belongs to academics or high-priced media consultants. It’s an approach to storytelling that boasts a range of potential curricular applications that applies to literacy and the content areas.
May 25, 2013
On Libraries and New Media, powered by Library Journal and School Library Journal

Transmedia isn’t just a new buzzword that belongs to academics or high-priced media consultants. It’s an approach to storytelling that boasts a range of potential curricular applications that applies to literacy and the content areas.

The wait is over. Pottermore, the much anticipated online hub for the Harry Potter franchise is now open.

These transmedia titles—including Pottermore—operate on a variety of platforms to support and extend the reading experience and tantalize tech-savvy youngsters who like to spend their leisure time plugged in.

How to get kids reading? Don’t try so hard to stand out, says best-selling author Patrick Carman, who makes a case for meeting teens halfway.




















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