October 22, 2016

Email is the Key | The Digital Shift

Email is the absolute most important tool for digital campaigns. This is true because email is still fundamentally the key to the Internet. Your library’s biggest goal in digital and in-person strategy should be the acquisition of email addresses. I have found this to be true, time and again, from my experience managing digital strategy for the libraries where I have worked and from my experience running political campaigns with EveryLibrary.

Take Charge To Maximize Your Library’s Online Presence

Valuable advice for starting and maintaining a website that will serve your students well and show off your library as a key resource to the school community.

How To Use Snapchat for Readers’ Advisory

Here’s how one public librarian uses the popular social media app to create booktalks that wow teen and new adult readers.

Are you Particular, Promiscuous, or Private?


There are of course as many different ways to use social media (or not) as there are people. But I was thinking the other day that probably most of us who use social media tools such as Twitter and Facebook probably fall into one of three camps: Promiscuous — These are the people who share […]

Remembering PACS-L


If you weren’t there in 1989, this is going to be very hard to imagine. But go ahead and try to picture this: the world without the web, without mobile (let alone smart) phones, without so many of the things that we take for granted today. The Internet was here, certainly, but only for some […]

Syracuse iSchool Social Media Tool Used to Track Elections

Researchers at the Syracuse University School of Information Studies (iSchool) are using the open-source Social Media Tracker, Analyzer, and Collector Toolkit at Syracuse (STACKS) to collect and analyze social media posts and traffic related to the 2016 presidential candidates as part of an interdisciplinary digital politics project, according to a campus publication.

Tennessee School District’s Tech Policy Blocks Students’ Constitutional Rights, ACLU Says


A Tennessee parent and the ACLU claim that a school district’s tech policy, which students must sign to participate in activities on campus computers, violates free speech and compromises student privacy.

Project ReimaginED: Online Coffee Klatch for Educators


Educators encourage their students to head online for digital resources that enhance their classroom learning. Now it’s time for them to do the same.

Skype, Now an Everyday Tool in Schools


Ask teachers and librarians about their experiences with Skype today, and you’ll hear a long list of projects, from the traditional Skype author visit to virtual writing workshops, interviews with scientists in the field, Mystery Skype connections, and more.

Nicole Mirra and Antero Garcia on Connected Learning, Civic Engagement | TDS14


Civic engagement and a sense of shared purpose are key to connected learning, educators Mirra and Garcia emphasized in a tag-team presentation during the Digital Shift virtual event “Libraries @ the Center.”