October 21, 2016

Email is the Key | The Digital Shift

Email is the absolute most important tool for digital campaigns. This is true because email is still fundamentally the key to the Internet. Your library’s biggest goal in digital and in-person strategy should be the acquisition of email addresses. I have found this to be true, time and again, from my experience managing digital strategy for the libraries where I have worked and from my experience running political campaigns with EveryLibrary.

An Open Letter to BOEs Everywhere

School libraries are popping up that are fully, even lavishly, equipped, save for one thing: a certified school librarian. Here, one New Jersey librarian explains why that can never work. Ever.

Presentation Tools Worthy of the Content | Consider the Source

Looking at some of the new software, it’s clear that the grammar of picture books is becoming a design structure that applies to effective presentations.

My Love/Hate Relationship with 3-D Printers in Libraries

We’ve seen 3-D printers shift from cool niche products to supposed must-haves. But are we achieving the dream or just printing tchotchkes?

SLJ Reviews LEGO WeDo 2.0

The second-gen robotics system teaches STEM concepts to elementary students.

I, For One, Welcome Our Internet Overlords


As reported in the Economist, the Internet Corporation for Assigned Names and Numbers (ICANN) is trying to go global. That is, it is attempting to shed any remaining ties to an individual country (*cough* the US) and become truly independent. I heartily welcome this, as no country should be able to control something that has […]

Remembering PACS-L


If you weren’t there in 1989, this is going to be very hard to imagine. But go ahead and try to picture this: the world without the web, without mobile (let alone smart) phones, without so many of the things that we take for granted today. The Internet was here, certainly, but only for some […]

The Things We Carry


A long time ago I read the book The Things They Carried by Tim O’Brien. It is an eloquent and evocative account of the Southeast Asian War and how soldiers coped with a hell they could neither understand nor survive unscathed — if they lived at all. Today I am not writing about anything nearly […]